Purpose of the offer
"Rapportez moi" is a concrete solution proposed by Uzaje in response to consumer demand for more initiatives to reduce the use of single-use plastic. Uzaje shares its customers' vision of eliminating problematic or unnecessary plastic packaging by proposing innovative alternatives with reuse models adapted to each product.
Report to me" package contents
Uzaje provides its customers in general and specialized distribution networks with a turnkey offer, enabling them to achieve their CSR policy objectives, and to align themselves with waste prevention and management schemes based on the principle of EPR - Extended Producer Responsibility.
Uzaje provides the following services:
- Steering : organizing the ecosystem, running meetings and monitoring progress.
- Packaging advice: identification of different containers, choice of product range and discussion with producers for gradual standardization, advice on labeling to facilitate reuse.
- Expanding the range of products and services on offer: gradual integration of national and local manufacturers into the project.
- Technical and logistical: identification of an on-site washing partner (La Feuille d'Erable), adaptation of the washing line to the needs of HACCP packaging reuse and production of washing specifications.
- Setting up the offer: training Scarabée teams, working together on communications, in-store briefings, installation of collection tills, customer information.
A two-stage approach to the roll-out of the offer in stores
Step 1: Uzaje selects the brands (private-label and national brands) and SKUs to be included in the program according to well-defined criteria and a statistical analysis of the data.
Stage 2: Automatic or manual packaging return units are installed in stores, with packaging designed in line with the store's graphic charter. Customized stickers featuring the national reuse pictogram are used to identify products in the program, and various communication media are used to draw consumers into the reuse loop, including roll-ups and shelf-stops.
They've already gone sustainable
Specialized distribution: Biocoop Scarabée
See the pilot in detail: Uzaje - Reusing containers
Supermarkets: Système U
See the pilot in detail: Uzaje - Reusing containers
Our projects in the press
Uzaje - Biocoop
- The ZeroWest project press kit
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Biocoop Scarabée publication on the project
- Article Ouest France - Cesson-Sévigné. A collective response to disposable packaging
- Scarabée Biocoop creates a channel for reusing glass containers - Le journal des entreprises
- Packaging reuse tested in Rennes - Emballages magazine
- Around Rennes, an innovative glass recycling circuit - Ouest France
Uzaje - Système U
- In Ille-et-Vilaine, Super U switches to reusable bottles - Ouest France
- Customer journey video - Olivier Dauvers